IDEA 373. Post Independent Magazine

Direction: IDEA Editorial Dept.
Design: Toshimasa Kimura

Today, it is as easy to upload images to websites in order to produce a zine as it is to
create a custom tee shirt or a customized mobile device case. These magazines are not based
on just-in-time production solutions. They are different — they raise the printing costs, curate
the editorial content, and each has an individual approach to design, as well as a singular
cultural perspective. This comprehensive approach to production — this folding-in of creative
labor — is in itself a special claim.