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  • M. Böttger, S. Carsten, L. Engel (Hg)

    Spekulationen Transformationen. Überlegungen zur Zukunft…

  • Charlotte Klonk (Ed.)

    New Laboratories. Historical and Critical Perspectives on…

  • Gwen Allen

    The Magazine (Documents of Contemporary Art)

  • Steven Shaviro

    Discognition

  • Helen Armstrong

    Digital Design Theory

  • Gerald Raunig

    Dividuum. Machinic Capitalism and Molecular Revolution

  • Mario Gooden

    Dark Space. Architecture, Representation, Black Identity

  • Mike Watson

    Towards a Conceptual Militancy

  • Guttmann, Kaiser, Mazanek, diachron (…

    Jan Turnovsky: The Weltanschauung as an Ersatz Gestalt.…

  • Rebecca Roke

    Nanotecture: Tiny Built Things

  • M. del Junco, M. Toledo (Eds.)

    Max Bill

  • Peter Pál Pelbart

    Cartography of Exhaustion. Nihilism Inside Out

  • Salomon Frausto

    Scenes from the Good Life. Nine investigations into the…

  • Annette Gilbert (Ed.)

    Publishing as Artistic Practice

  • Daniel M. Abramson

    Obsolescence. An Architectural History

  • Isabelle Graw, Ewa Lajer-Burcharth (Eds…

    Painting beyond Itself. The Medium in the Post-medium…

  • Liam Gillick

    Industry and Intelligence

  • Robert Stalla (Hg.)

    Bauen mit Künstlern: Architekt Peter Ottmann

  • Georg Diez/Christopher Roth

    80*81: What Happened?

  • Keith Evan Green

    Architectural Robotics. Ecosystems of Bits, Bytes, and…

  • S. De Bondt, F. Muggeridge

    The Form of the Book Book

  • K. Busch, B. Meltzer, T. von Oppeln (Hg)

    Ausstellen: Zur Kritik der Wirksamkeit in den Künsten

  • Fiona McGovern

    Die Kunst zu zeigen: Künstlerische Ausstellungsdisplays bei…

  • Hu Fang

    Sou Fujimoto. Towards a Non-Intentional Space. About Sou…

  • Nicholas Felton, Sven Ehmann, Robert…

    Photoviz. Visuailzing Information Through Photography

  • Rudolf Fischer, Wolf Tegethoff (Hg.)

    Modern wohnen. Möbeldesign und Wohnkultur der Moderne

  • W. Cobbing, R. Cooper (Eds.)

    Boooook: The Life and Work of Bob Cobbing

  • Robert Klanten, Sofia Borges (Eds.)

    The Tale Of Tomorrow. Utopian Architecture in the Modernist…

  • Ray Lucas

    Research Methods for Architecture

  • Giorgio Agamben

    The Use of Bodies

  • Mathilde Villeneuve, Virginie Bobin (…

    Republications

  • Andreas Seltzer

    Der Sendermann / The Transmitter Man

  • Lada Umstätter (Hg)

    Le Corbusier und die Macht der Fotografie

  • Tilman Baumgärtel (Hg)

    Pirate Essays. A Reader on International Media Piracy

  • Paul B. Preciado

    TESTO JUNKIE: Sex, Drogen und Biopolitik in der Ära der…

  • Guendalina Salimei

    Luigi Moretti. Terme Bonifacio VIII Fiuggi 1963 - 1969

  • Henri Lefebvre

    Das Recht auf Stadt

  • Gijs Wallis de Vries

    Archescape. On the tracks of Piranesi

  • Christopher Beanland

    Concrete Concept. Brutalist Buildings Around the World

  • Stephen Willats

    Vision and Reality

  • Anja Schwanhäußer (ed)

    Sensing the City. A Companion to Urban Anthropology

  • Jeannette Kuo, Frank Barkow (Eds.)

    Space of Production. Projects and Essays on Rationality,…

  • Claudia Molitor

    Sonorama: Listening to the view from the train

  • David Keenan

    England's Hidden Reverse. Coil, Current 93, Nurse with…

  • Nils Aschenbeck

    Reformarchitektur. Die Konstituierung der Ästhetik der…

  • Christian Schittich (Hg.)

    Best of Detail: Beton / Concrete

  • August Sarnitz, Inge Scholz-Strasser (…

    Private Utopia: Cultural Setting of the Interior in the…

  • René Zechlin (Hg.)

    Wie leben? Zukunftsbilder von Malewitch bis Fujimoto

  • Loretta Lees, Hyun Bang Shin, Ernesto…

    Planetary Gentrification

  • Srećko Horvat

    The Radicality of Love

  • Busch, Klanten, Hellige (Hg.)

    The Age of Collage Vol. 2: Contemporary Collage in Modern…

  • André Tavares

    The Anatomy of the Architectural Book

  • Susanne Leeb

    Die Kunst der Anderen. "Weltkunst" und die…

  • Heike Jenss (Ed.)

    Fashion Studies. Research Methods, Sites and Practices

  • Maud Meyzaud (Hg.)

    Arme Gemeinschaft. Die Moderne Rousseaus

  • Félix Guattari

    Schriften zur Kunst

  • Jesko Fezer & Studio…

    Öffentliche Gestaltungsberatung. Public Design Support 2011…

  • Gerald Raunig, Ulf Wuggenig

    Kritik der Kreativität

  • Walter Scheiffele

    Das leichte Haus. Utopie und Realität der Membranarchitektur

  • Nora Amin

    Migrating the Feminine

  • An Architektur

    An Architektur 11-13: Theorie und Praxis der Kartografie

  • An Architektur

    An Architektur 10

  • An Architektur

    An Architektur 01-03

  • An Architektur

    An Architektur 04-09: Krieg und die Produktion von Raum

  • Shinkenchiku 2014:11

    Japan Architects 1945 - 2010. Extra Edition

  • Stuart Walton

    In The Realm of the Senses. A Materialist Theory of Seeing…

  • Felicity D. Scott (Autor), Nikolaus…

    Disorientation: Bernard Rudofsky in the Empire of Signs.…

  • Markus Krajewski, Christian Werner

    Bauformen des Gewissens. Über Fassaden deutscher…

  • Stefano Harney, Fred Moten

    Die Undercommons. Flüchtige Planung und schwarzes Studium

  • Cord Riechelmann, Brigitte Oetker (Eds.)

    Toward an Aesthetics of Living Beings / Zu einer Ästhetik…

  • Badura, Dubach, Haarmann, Mersch et al.

    Künstlerische Forschung. Ein Handbuch

  • Marc Kushner

    Die Zukunft der Architektur in 100 Bauwerken

  • Siegfried Zielinski (Hg.)

    Flusseriana: An Intellectual Toolbox

  • Owen Hatherley

    The Ministry of Nostalgia. Consuming Austerity

  • A. Baur, M. Weber (Hg.)

    Better than de Kooning

  • Jörg Heiser

    Doppelleben. Kunst und Popmusik

  • John Roberts

    Die Notwendigkeit von Irrtümern

  • C. Thun-Hohenstein (Ed.)

    Josef Frank. Against Design

  • Friedrich Kittler (Autor), Tania Hron,…

    Baggersee. Frühe Schriften aus dem Nachlass

  • Liz Farrelly, Joanna Weddell

    Design Objects and the Museum

  • Leigh Phillips

    Austerity Ecology & the Collapse-porn Addicts. A…

  • IDEA Magazine

    IDEA 373. Post Independent Magazine

  • Armen Avanessian, Suhail Malik

    Genealogies of Speculation. Materialism and Subjectivity…

  • Duncan McLaren, Julian Agyeman

    Sharing Cities. A Case for Truly Smart and Sustainable…

  • Danny Aldred, Emmanuelle Waeckerle (Eds…

    Code-X. Paper, Ink, Pixel and Screen

  • Alexandra Manske

    Kapitalistische Geister in der Kultur- und…

  • Wolfgang, Zerwas, Ansheim (Hg.)

    Transformation Design. Perspectives on a New Design Attitude

  • Karl Riha, Jörgen Schäfer (Hg.)

    DADA total. Manifeste, Aktionen, Texte, Bilder

  • Luca Molinari (Ed.)

    Architecture. Movements and Trends from the 19th Century to…

  • Franco "Bifo" Berardi

    And. Phenomenology of the End

  • Lauren Cornell, Ed Halter (Eds.)

    Mass Effect. Art and the Internet in the Twenty-First…

  • Helmut Schmid, Seibundo Shinkosha

    Typography Today. Revised Edition

  • Hartmut Geerken, Chris Trent

    Omniverse – Sun Ra

  • Angela McRobbie

    Be Creative. Making a Living in the New Culture Industries

  • Thomas Großbölting, Rüdiger Schmidt

    Gedachte Stadt - Gebaute Stadt: Urbanität in der deutsch-…

  • Graham Harman

    Vierfaches Objekt

  • Carsten Ruhl, Chris Dähne (Hg)

    Architektur ausstellen. Zur mobilen Anordnung des Immobilen

  • Rob Pruitt

    Rob Pruitt. Rob Pruitt's Ebay Flea Market. Year 1

How to Win Work. The Architect's Guide to Business Development and Marketing

You are a great designer, but no-one knows. Now what?

This indispensable book, written by one of the most influential marketers in architecture, will demystify Public Relations and marketing for all architects, whether in large practices or practicing as sole practitioners.

It bridges the distance between architects and marketing by giving practical tips, best practice and anecdotes from an author with 20 years’ experience in architecture marketing. It explains all aspects of PR and Business Development for architects: for example, how to write a good press release; how to make a fee proposal; how to prepare for a pitch. It gives examples of how others do it well, and the pitfalls to avoid. In addition, it discusses more general aspects which are linked to PR and BD, such as being a good employer, ethics for architects and the challenges when working abroad.

Featuring vital insights from a wide variety of architects, from multinational practices to small offices, this book is an essential companion to any architectural office.


Jan Knikker
How to Win Work. The Architect's Guide to Business Development and Marketing
Riba, 2021, 9781859469323
38,80 €